SEO, or search engine optimization, is the process of improving the ranking of a website in search engine results pages (SERPs). There are many things that can be done to improve a website’s SEO, but it is also important to track your progress so that you can see what is working and what is not.
Ways that you can track your SEO progress.
1. Use Google Analytics
Google Analytics is a free tool that can be used to track a website’s traffic and performance. One of the things that you can track in Google Analytics is your website’s search engine traffic. This will show you how many people are visiting your website from search engines, and what keywords they are using to find you.
READ: How to Write SEO-Friendly Titles and Meta Descriptions
2. Use Google Search Console
Google Search Console is another free tool that can be used to track your SEO progress. This tool will show you how your website is performing in Google search results, and it will also give you some insights into how you can improve your SEO.
3. Use a keyword-tracking tool
There are a number of keyword-tracking tools available that can be used to track the performance of your keywords in search engines. These tools will show you how often your keywords are being searched for, and where your website is ranking for those keywords.
4. Use a backlink checker tool
Backlinks are links from other websites to your website. They are one of the most important factors in SEO. Backlink checker tools can be used to track the number of backlinks that your website has, and where those backlinks are coming from.
5. Track your website’s ranking
You can also track your website’s ranking for specific keywords using a tool like SEMrush or Ahrefs. These tools will show you how your website is ranking for different keywords over time, and they will also give you some insights into how you can improve your ranking.
READ: How to Avoid Common SEO Mistakes
Conclusion
By tracking your SEO progress, you can see what is working and what is not. This will help you to make changes to your SEO strategy so that you can improve your website’s ranking in search engines.
Here are some additional tips for tracking your SEO progress:
- Set goals. What do you want to achieve with your SEO? Do you want to increase your website’s traffic? Do you want to improve your website’s ranking for specific keywords? Once you know what you want to achieve, you can track your progress towards those goals.
- Track the right metrics. Not all metrics are created equal. Some metrics are more important than others for tracking SEO progress. For example, tracking your website’s traffic is important, but it is also important to track your website’s ranking for specific keywords.
- Be patient. SEO is a long-term game. It takes time to see results from your SEO efforts. Don’t get discouraged if you don’t see results overnight. Just keep track of your progress and make changes to your SEO strategy as needed.
By following these tips, you can track your SEO progress and improve your website’s ranking in search engines.